What We Can Learn From Recycling

I had the opportunity to eat lunch at a high-end professional office building in NYC the other day.  The cafeteria was in the main lobby, and I arrived at the peak hour, so I settled on the last available table in a corner that also happened to be right near the garbage receptacles.   Oddly enough, as I devoured my subsidized gourmet platter of food, I couldn’t help but stare at the trashcans, one of which was blue, one green and the other a nondescript grey.  What I observed has stayed with me ever since.

Every few moments, a different group of executives would arrive with their trays of emptied bottles, plates, napkins and other refuse.   In most cases, they were all conversing as they approached the bins and slowed almost routinely to discard the tray’s contents.   That’s when I observed a pattern that I never expected: when the person leading any given group paused long enough to separate glass and paper into the appropriate containers, the others that followed almost unthinkingly did the same.  But when the person leading the group dumped all their contents at once into the grey container, the persons that followed DID THE SAME.  Almost without exception, everyone followed the leader.

Now, let’s be clear.  These were presumably, well-educated lawyers, financial managers, business leaders, etc. If you stopped any of them, they most certainly would acknowledge that recycling is good for the environment. Some might even know that recycling is the law in New York City.  Yet, everyone just followed the leader whether that leader recycled or not.  It’s that easy to make a poor decision.  Even when you have all the education, all the resources and all the knowledge not to.

I remained at my table in that cafeteria but this time I was no longer watching the bins.  I was thinking of the millions of kids living in poverty who also follow the leaders. These leaders make it easy to join a gang, become a teen mom, be a bully or just drop out of school. It can be hard for professional adults to separate their garbage, can you imagine how difficult it must be for a child to resist these kind of negative role models when they are surrounded by them and when no one else is there to set a different example?

This is why Coach Across America is so important.  We have allowed too many youth in this nation’s communities to be leaderless.  The result is the failing schools, the crime, and the bullying that have become far too common imagery on our nightly news.

It’s time to get serious and invest in a workforce of coaches to lead youth to make the “right” decisions.  For all children, a coach is someone they can look up to and trust.  A coach is a role model who can guide their decision-making.  A trained coach helps them to see beyond the easy choices to make the right choices.

Every child deserves a coach.  And by investing in one, maybe one day, every child will grow up to be the professional in that office building who approaches those garbage cans and knows exactly what to do.

Paul Caccamo President & Founder

Cutting Sports, Cutting Values

I'm often receiving links to stories about the power of sports. Recently, I saw a story of a high school football team in Michigan who made a secret pact that they would forfeit every scoring opportunity when they got to their opponent’s one-yard line.   They wanted to set up one of their teammates—a child who was labeled as “not cool” because he suffered from a developmental disability—to be in a position where he could successfully carry the football into the end zone and score his first touchdown.  By the end of that game, his teammates had succeeded.  They blocked the opposing team and cleared the way for this “uncool” kid to score a touchdown and be cheered on by the entire community. Afterwards, one of the other high school football players said in tears that he learned lessons from the whole experience that he would take with him for the rest of his life.  He explained that up until that moment he had never thought of anyone but himself.  But that touchdown helped him to realize that life is really not about “you,” it’s about the actions you take for others.

This story about the power of sports led me to ponder…what if every child in this country learned this lesson at a young enough age to guide their entire future?  What kind of impact would that have on our schools, communities, businesses and governments?   Then, I pondered an even more fundamental question…where do children go to even learn these kinds of lessons today?   Unfortunately, the answer to the last question is fewer and fewer places.

Too many children grow up in homes with parents who are overly focused on their own economic and personal problems to worry about their kids.  And too many of our schools are so focused on the test score that the concept of teaching values and ethics is almost nonexistent.

That leaves after-school activities like sports.  Sports programs, like that football program in Michigan, remain the one arena where kids learn to work together with values like teamwork, leadership and compassion.  When they are led in accordance with the Up2Us standards of sports-based youth development, sports impart on young people a sense of community and belonging that does shape their futures.

Which leads me to warn communities, parks, schools and other government officials as they create their 2014 budgets. The elimination of sports programs is the elimination of values.  And these are budget cuts which none of us can afford.

Paul Caccamo Executive Director

Sticks and Stones…

What if “someone” wanted to hate you? You did nothing wrong to this “someone.”  In fact, you don’t even know why this “someone” doesn’t like you.  It might be someone from work—someone from your community—someone you met at a social gathering—someone you hardly know.

Now, what if you get an odd feeling that this “someone” really is destroying you.   They are spreading rumors that are ugly and untrue.  The rumors are about your personal life.  They are not only untrue but they are embarrassing.  And now you suddenly have this sense that these rumors have gotten to your family, your neighbors, and your co-workers.  In fact, people are now talking about you behind your back.  Stories you don’t even know about.  And there’s no way to defend yourself because you don’t even know how this is happening.

But it doesn’t stop there.  Now you hear something vicious about you on the Internet, on Twitter, on Facebook, on YouTube, and even on Instagram.

This can’t be happening.  You did nothing wrong.  You don’t even know what caused this person to hate you.  But it keeps coming.  In fact, other people are doing it too.  You’re life really is getting destroyed.

What would you do?

Now, what if you’re only 14 years old?

Welcome to “Bullying 2013.”

This month across the country, several children have taken their lives because they couldn’t take the bullying.  And yet, we have made little progress on educating those responsible for our youth—our school leaders, our teachers, our coaches—on what to do about it.  In part, because many adults confuse “Bullying 2013” with “Bullying When They Grew Up.”  It’s not the same—it’s more vicious because there are more means to communicate it.

Starting this fall, Up2Us will partner with Ben Cohen’s StandUp Foundation to create a toolkit to help coaches use the power of sports as a solution to bullying.  While many youth may associate sports as an arena that fosters bullying, it in fact can be a powerful platform for preventing it.  Coaches naturally receive the respect of their athletes.  They are in a unique position to address diversity and inclusion among their teams and steer would-be bullies into pro-social behavior.  They can also be intentional about engaging those youth who are bullied into participating in sports and facing athletic challenges that can provide them a new sense of dignity and self-worth.  And, yes, all of this can take place in the context of “positive peer pressure.”  After all, that’s what a trained coach fosters, and that’s what sports are all about.

“Stick and stones may break my bones but names will never hurt me.”  That was once true before those names ended up all over the Internet.  It’s no longer true today.  Up2Us is proud to lead a national effort to end bullying through the power of youth sports in America.  Let’s get our community leaders and schools to do the same.

Paul Caccamo Executive Director

I would like to acknowledge Diana Cutaia for her work in this area and her support of this Up2Us effort.

MOVE OVER “LET’S MOVE!”

Dear Mrs. Obama, I would like to propose a new slogan for your second term.

You have done a lot through “Let’s Move” in raising awareness about the epidemic of childhood obesity and its dangers to the health of the next generation of Americans.  But, I think we need to focus even more on the root causes of the obesity epidemic.  The fact that kids don’t move is in fact the symptom of a larger problem.  That's why I am recommending you change the logo to “Let's Mind.”

In the last four years, I've been honored to be an AmeriCorps recipient and to be responsible for placing nearly 1000 young adults as AmeriCorps coach-mentors in underserved communities across this country. The purpose of our Coach Across America program is to get kids physically active, and we measure our impact based on how many kids we inspire to exercise regularly through sports.

But the one thing I've learned from these coaches is that before we can get to the physical health of our children, we really need to address their mental health. The obesity epidemic is far worse in communities where kids are experiencing tremendous amounts of duress because of poverty. Many of these children do not have positive relationships with other children or with caring adults who can inspire them to make the kind of life changes that would lead to their better health.  So while the purpose of our program is to promote physical health, we also spend much of our time training our coach-mentors on mental health and addressing the trauma that so many urban youth experience in their neighborhoods.  Yes, we focus on their mind.

Breaking through the mindset of children who are often stressed, socially isolated or distrusting of adults is the first step to inspiring change in their lives.  Once this trust is established, our coaches can then influence our kids to regularly exercise (and to regularly attend school too!).   In a nutshell, these coaches create an atmosphere where the mental changes happen---the physical changes then follow.

“Let’s Mind” means something else too.

Many children grow up in atmospheres where they do not think adults “mind” about them.  They may come from homes that are dysfunctional or lack parental authority, or attend overcrowded schools where they see their teachers and other authority figures as not caring.   Consequently, they internalize this and learn not to care about themselves or others.  This contributes to our obesity epidemic and it also leads to our youth violence epidemic in which children do not value life.

We train our coaches to show kids that they “mind” about them. This is a powerful lesson for working with all children, even those who at first seem the most hardened.  After all, our coaches can tell you better than me: with a little minding all children are capable of amazing things….like regular exercise, doing well in school, and contributing to their communities.

So I say let's capitalize on what you started in the first term by getting at the root issue that isolates children from the kinds of activities that get them moving.

Let's Mind.

Sincerely,

Paul Caccamo Executive Director

Voices From The Field

The most important part of my job is to listen and learn from heroes. All over this country, men and women are sacrificing their time and energy to coach at-risk kids in sports.  These coaches have no money, no equipment, and no uniforms.   But they have a commitment to kids; in many cases, to kids who have been given up on.  Here's a few stories I heard in just the past few weeks:

In Miami, I met a coach who goes into the public schools and asks the principals to give him the most dangerous kids roaming those hallways.  “The kids who have been incarcerated, who everyone has given up on.”  He then plucks those kids out of the school, one by one, and takes them fishing.  That's right, he takes them fishing.   For many of these teenage males, they have never spent any quality time with an older male.  In poorer African-American communities, these kids see gangs and violence as the only way to prove their manhood.  But fishing alongside of an older male who looks just like them but chose a different path in life is all they need to see their lives differently.  "They don't even have to talk to one another," the coach told me.  "Just being in each other's presence is sometimes all it takes."   The coach told me that after a dozen years, he recently received his first donation of tackle boxes.  He's still trying to get enough fishing rods to give one to every child in the program.

In New Orleans, I met a football coach who told me how he spent a year preparing his kids to have the confidence to play in a football tournament.  "They practiced every day," the coach said, "and they committed to staying in school and staying out of trouble."  But when the tournament came, even the coach couldn't change the outcome.   "When the kids got to the field, they were in awe.  The other teams had uniforms and pads.  Our kids only had t-shirts and tennis shoes.  If you could see the defeat on their faces before the game even began. They felt that they just weren’t good enough.  They immediately turned around and got back on the bus.”   The coach is still looking for donations of uniforms.

In New York, I sat with a retired man as we watched a group of boys playing basketball.  All of the boys were from a nearby housing organization where he still sits on the board of directors.  Thanks to Coach Across America, his son was now their basketball coach.    I asked the dad what else these kids needed besides a coach.  "Trophies," he answered, "every one of them.".  He then explained:  "I can point to each of the boys on this court and tell you a story you wouldn’t believe.  Who's in an abusive home, whose brother was just sent to prison, who doesn’t get fed a decent meal, whose parent is an addict, who was sent away to live with an aunt.  Against all these odds, these boys get together every afternoon with my son and instead of joining a gang or doing drugs, they play basketball and commit to their future.  Yet, no one has ever pressed pause and given them a trophy.”  “Why?” I asked.  “Because we don’t have the money to buy them one.”

Volunteer…

Donate uniforms or equipment…

Like many of you, I still have my trophies on the wall from when I was kid.

Paul Caccamo Executive Director

20 Questions. Coach Holly. Title IX.

Last year, I was at a training where a dozen adults in attendance were each secretly given the name of an accomplished male athlete.   They were then instructed to walk around the room and play 20 Questions with one another and see how many of these athletes they could identify from amongst their peers.  At the end of ten minutes, a tally was taken to see how the group did.  Every secret athlete had been identified multiple times by multiple participants in the room. Next, the same attendants were then asked to repeat the game.  But this time, each participant was secretly given the name of a female athlete.  The female athletes were equally accomplished as the male athletes in terms of Olympic medals or championships won.  The game of 20 Questions ensued.  At the end of 10 minutes, only two of the female athletes were identified by the entire group.

Now, let's hold that thought, as I tell you about Coach Holly.

This past Friday, Coach Holly spoke to a room filled with the employees of Mercedes-Benz USA.  It was all part of a celebration of the commitment of Mercedes-Benz and the Laureus Sport For Good Foundation to support Coach Across America in cities across the nation.  Holly told the employees of how girls at the school where she coaches were being tormented by boys.  They said, "you girls shouldn't play sports.  Don't you know that girls don't make good athletes".  But her girls quickly snapped back: "That's not true.  Look at Coach Holly.  She's a great athlete."

20 Questions.  Coach Holly.   Title IX.  40 Years Later...

In case you don't know, Title IX was the landmark legislation passed 40 years ago this week that was supposed to level the playing field for girls to participate in school sports.   Despite its provisions, this past year was the first year in decades in which the number of girls playing sports has actually decreased, not increased. It's no surprise when you consider how little recognition we give to female athletes and how few schools actually benefit from a Coach Holly.  We still have a long way to go.

In the meantime, one thing we should insist upon for all coaches, male and female, is TRAINING.  That’s right, training on gender in sports.  Girls socialize, learn and acquire confidence in ways that are different than boys.  But with most coaches being male, "STOP TALKING" is often the acceptable M.O. at soccer or basketball practice.  And while that might work to control a rambunctious group of 10 year-old boys, for girls trying a new sport for the first time it might translate as "STOP PLAYING".  At Up2Us, we believe every coach needs to be trained to engage girls in developmentally appropriate manners that respect their different learning styles and increase their passion for sports.  This is not just because every girl should experience the joy of sports, it is because every girl should experience the benefits of sport.  These benefits are self-confidence, leadership skills, discipline, conflict resolution and determination.  Without them, girls may be at a disadvantage not just as athletes but as future businesspersons and world leaders.

The Up2Us Center for Sports-Based Youth Development is developing training to reach thousands of coaches in the next few years.  Our Coach Across America program is hiring and placing hundreds of women as coach-mentors to girls in urban communities.  It's just a few steps we are taking to make a more equal nation, 40 years later.  We believe in a nation in which gender simply doesn't matter on the field, on the court, or in the stadium…and it shouldn't matter the next time you play 20 Questions either.

Paul Caccamo Executive Director

Treating Trauma Through Sports

Last week, Up2Us and Edgework Consulting delivered a training on the power of sport to help traumatized kids heal.  It was part of a partnership between the US Attorney’s office and local SBYD leaders in Philadelphia to use sport to address the difficult challenge of working with youth in the juvenile justice system. Most initiatives aiming to keep court-involved youth out of trouble fail to recognize one critical characteristic of the population.  Youth who have been exposed to a lifetime of poverty, violence, or both, are traumatized.   Trauma impairs the normal development of their brains and bodies and keeps them from functioning in social situations.

Traumatized youth don’t develop the tools to regulate their emotions or control their impulses.  Sometimes, they are aggressive and self-destructive; sometimes they isolate themselves.   Either way, the behavior is not consistent with social norms and youth are punished for it…even though they can’t control it.  Instead of punishment, what traumatized youth really need is a chance to reconnect with their bodies and redevelop social and emotional skills.

They need to play sports.

Within the lines of a lacrosse field or basketball court, youth have the chance to be in control of their bodies and overcome the paralyzing fear of their past.  They are encouraged to take risks in a safe and supportive environment where the consequences are not a matter of life or death.  They develop a relationship with a caring adult who offers the consistency and predictability that helps them feel in control.   They have the chance to heal.

The potential for using sport in the process of healing traumatized youth is boundless.  And the need is great.  In Philadelphia, they have proposed a simple solution- for probation officers and coaches to work together to provide youth a place where they not only get respite from the chronic trauma of their everyday lives, but also the chance to reverse its effects.  We think they are on to something brilliant.  And we’ll be supporting them in every way we can.

Megan Bartlett Director, Up2Us Center

You Asked For Proof

Many of my meetings with politicians, foundation leaders, corporate donors and other supporters end up with same question:  "how do you know it works?" The "it" is sports-based youth development.  Sports-based youth development (which we call SBYD) is the practice of using sports to engage at-risk youth in life lessons and skills development that help them make better choices for their future.  These choices include staying in school, graduating, living a healthier lifestyle, saying no to gangs, avoiding other risky behaviors and, perhaps, most importantly, believing in your own potential.  Every athlete and former athlete knows that "it" works.   But we, at Up2Us, wanted to prove it.

This week, we released our newest report, "Front Runners: Leaders of the Sports-Based Youth Development Pack".   This report looks at how sports programs that incorporate the important element elements of youth development in their designs are having dramatic impact on health, educational and pro-social outcomes.  All of the programs outlined in the report have undergone outside evaluation to validate their results.

What does this mean for our youth and our nation?

It means that there is a new field out there that may very well be the most effective solution to childhood obesity, high drop-out rates, gangs and teen pregnancy: it's SBYD.  And Up2Us is leading the nation in supporting SBYD organizations in every state so that they can serve more kids, make our communities healthier, and inspire the next generation of Americans with the skills to succeed.

If you played a sport, you get it.

If you didn't play a sport, take a look at this report.   You will get it.

"It" works.

Paul Caccamo Executive Director

For an online copy of the "Front Runners" report, visit the resources page of our website.

1 Bike = 1 Life

I was stopped by a public school teacher in New York City.  He was heartbroken.  Here’s the story he told me: In 2010, a young male who was repeatedly bullied at his inner-city high school joined a bicycling program where this teacher volunteered as a coach.  The bike program was the only sports program available to this kid.  The program targeted at-risk youth by combining bicycling with mentoring and life skills development.   “I watched this kid transform before my very eyes.”

In 2011, the young male was not only attending school regularly but he finished first in a hundred mile race.  This was a big accomplishment for a cyclist who had not even been on a bike before joining the program.   It also exposed him to the possibilities in his future.  “I knew this kid was smart and was going places.”

In 2012, the bicycle program, struggling to raise funds in this troubled economy, was forced to discontinue services at this teacher’s school.   And that’s when the heartbreak happened:  “The kid came up to me just last week and told me that he dropped out of school.  ‘Coach’, he said, ‘this cycling program was the only place that ever made me feel I belonged.’"

The cost of maintaining one bicycle for that school translates to the cost of an entire life that will not progress beyond a high school education.  That’s a life at greater risk of being incarcerated, unemployed and dependent on public assistance.  The alternative was simply a bicycle.

The irony of this story is that it was told to me in the lobby of an Equinox gym where tens and thousands of New Yorkers take their cycling machines for granted.  I think there’s a message here to gyms and other corporations:  use the power of your business to help the communities you serve.   What would it take for gyms to have community nights where programs that bring health to underserved youth can share information with their health conscious consumers?   For the gym, it would demonstrate that their commitment to fitness extends beyond the bottom line—it reaches out into the community.  For the gym member, it would help them to take pride in companies that they choose to give their business.  And for the nonprofits, it might just create a connection with one conscientious gym member who could donate a bicycle….and save a life.

Gyms and other companies that want to make a genuine difference in the wellbeing of children across America should reach out to me, and I’ll help them set up these community nonprofit nights.  And, for individuals, don’t wait for your gym to motivate you, just visit www.up2us.org and let us know if you have sports equipment that we can put into a child’s hand tomorrow.

Paul Caccamo Executive Director

"Driving" a Nation To Better Health

This past week, Mercedes-Benz USA, in partnership with the Laureus Sport for Good Foundation, announced a $1.15 million gift to the Up2Us Coach Across America program. The announcement was made in Chicago with celebrity athletes and Laureus World Sport Academy Members, Edwin Moses and Marcus Allen, in attendance. The funding will sponsor 250 coaches in New York, Chicago, Los Angeles, Miami and New Orleans. There's something very special about this donation: it came from an automobile company. That's right, an automobile company whose business is not obviously tied to fighting childhood obesity or promoting health outcomes. But Mercedes Benz USA demonstrates that maybe it's business is, in fact, tied to the wellbeing of the next generation of Americans. Maybe all our business is tied to this one single outcome.

You don't need an Italian mother like mine to remind you that "if you have your health, you have everything". Yet, we continue to ignore the worsening situation in which an estimated 25 million children will watch their health erode because of poor diets and a lack of opportunities to engage in regular physical activity. Without their health, this generation will face countless other challenges, that include low worker productivity, low quality of life, low civic engagement and even increased depression. Is this really the future of America?

The 250 Coach Across America coaches will be equipped with the tools to use sports to teach nutrition and wellness and to inspire physical activity for more than 40,000 at-risk youth. This is just the start for this program, which challenges every person to use their love of sports to spend a year in service to kids who need them.

If our nation has its health, it has everything.

At a time in which we face numerous challenges, let's keep this in the forefront of our minds.

Paul Caccamo Executive Director